The lack of transparency in AI technology, especially in the context of creative industries like advertising, poses significant risks to human understanding and authenticity.

Generative AI may be the most game-changing technology for writers since the invention of the PC. Will it usher in new opportunities or push us out the door?

Being open-minded is essential to adopting a healthy approach to change. AI is no exception.

Our founder explores why generative AI is the future of advertising.

Let's take a look at whether it's better to make decisions with your gut or with data